![](https://freight.cargo.site/t/original/i/f35ccfacc38e0494570775539b668ee049b4058cd3a206edfc29465844f8d498/coca-cola-logo.png)
THE “THX BOX” IS NOT A REGULAR VENDING MACHINE. IT IS A SENDING MACHINE.
Deposit the special Coca-Cola bottle in the machine, and let it guide you through the experience of sending a loved one a Christmas message.
Main roles in this project:
Art Direction - User Experience - Industrial Design
![](https://freight.cargo.site/t/original/i/55d78ac9d482da9da8d8df5085dffcf1a746505a7dda89eb7aa9e0beaca5f517/reposicionado_2.png)
The shape of the machine was widely discussed from the first day of the project, so that we could arrive at a solution that would overcome the logistical challenges of transporting a machine of large dimensions to different locations in Brazil, yet maintaining all usability requirements - such as accessiblity to wheelchair users, people of different heights and ages, or with motor disabilities.
![](https://freight.cargo.site/t/original/i/aa3852e3cd372720b2c243f8965d0e25804ebb68452fecdeecdfb09962f95896/mob_img03.png)
The wireframe played an essential role in defining and validating physical and digital interactions
![](https://freight.cargo.site/t/original/i/f183a9d42f047dca9a230cf83d74fdc6e1249a014b9672a50b6576848baa4eac/desk_img03.png)
The wireframe played an essential role in defining and validating physical and digital interactions